Yuliya B. Balashova, PhD, is a Professor at Saint Petersburg State University, Russia, and the Head of the Master’s program Popular Science Journalism. She has taught at universities in Italy and Spain, and as a Fulbright scholar affiliated with Michigan State University, USA. She is the author of almost 100 scientific papers, including two monographs, on the history of literature and journalism, science communication, and education. Her current academic focus is interdisciplinary historical research. Her recent publications include Debate about Scientific Popularization in the Russian Public Sphere (Based on Grey Literature Material) (2017) and Traditions of Russian Popular Science Journalism in the Socio-Cultural Context (2018).