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Blog posts of '2020' 'January'

World Cancer Day 2020 31 January 2020

February 4th marks 20 years of World Cancer Day. An initiative of the Union for International Cancer Control (UICC), the day has become a global movement in its own right, uniting people all over the world to take action.

At Cambridge Scholars we’re committed to furthering awareness and education in the fight against the disease. In celebration of World Cancer Day, we’re highlighting three exceptional publications aiming to understand and eradicate cancer for good. The books are available at a 50% discount until March – just use the code ‘ACTION50’ at the checkout on our website.

The History and Mystery of Breast Cancer is a fascinating study that touches on the history of medicine, the philosophy of science, and the introduction of the humanities into medical education. In it Michael Baum uses his vast experience to answer many of the most pressing questions about the disease. Provoked by two instances of breast cancer in his family, the book is “intensely personal yet contains sophisticated science”, notes Dr Margaret Spittle OBE. It is a text worthy of a wide audience. One of Britain’s most distinguished and respected surgeons, Michael Baum has held Chairs of Surgery at such prestigious institutions as Kings College London, the Institute of Cancer Research, UK, and University College London.

Oral Cancer: From Prevention to Intervention is a concise, informed and practical manual detailing the cause, deterrence and interventional treatment of oral cancer. Spanning nearly 40 years of clinical investigation, it reviews the biological basis of oral cancer, outlines primary, secondary and tertiary preventive strategies and describe a pragmatic treatment intervention protocol that specifically utilizes the ‘potentially malignant window’ to identify malignant disease at the earliest possible stage and intervention to ‘stop the oral cancer clock’ and halt the progression of this deadliest of oral diseases. The book’s author Peter Thomson has published and presented over 250 research papers in oral oncology, and is an internationally recognised authority on carcinogenesis.

George D. K. Gogichadze, Professor of at Tbilisi State Medical University, has dedicated his adult life to researching cancer, with the vast majority of his scientific publications (over 230) being dedicated to the topic. He is the author of 30 published books on the subject, and his most recent volume is no different. The Paradoxical Situation in Carcinogenesis: Optimistic Mistake or Pessimistic Truth? focuses on the ethical problems related to carcinogenesis and discusses the karyogamic theory in a new light, using new arguments to consider the prospects of cancer prevention and treatment.

To find out more about the authors or to read an extract of the books you can click on the front covers above.

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Editorial Advisory Board’s ‘Recommended Read’ - February 2020 31 January 2020

Our ‘Recommended Read’ for February has been chosen by Professor Clara Sarmento. One of our most prolific writers, she has authored or co-authored 6 books with Cambridge Scholars, with her seventh due for release later this year. In addition to being a regular contributor to this section, she is also a valued and trusted member of our Anthropology Editorial Advisory Board

Her choice is Folkloric Aspects of the Romanian Imaginary and Myth by Claudia Costin (Ştefan cel Mare University of Suceava, Romania), published in August 2018, which seeks to shed new light on the mythical-ritualistic aspects of Romanian folkloric traditions, a topic which has been steadily returning to popular cultural consciousness in the country after much of it was suppressed during the communist era. The book has plenty to offer not only to those specifically interested in Romanian cultural history, but to anthropologists and general readers with in interest in cultural interaction and dissection.

As explained in the Foreword, the book “addresses more than just specialists but people from all walks of life, it can be seen as a “bridge” between cultures, between people willing to discover, beyond the elements that reveal identity and aspects that configure or reconfigure the similarities in the grand diversity.”

Cambridge Scholars are offering a 50% discount on Clara’s choice throughout February. You can redeem the discount by using the code ‘EABFEB20’ on our website when purchasing the book.

Here’s what Clara had to say about the book:

“Claudia Costin challenges the times and spaces of globalization, by combining the study of national identities with the classical synthesis of myth and reality, in the peculiar realm of Romanian culture, strategically located at the crossroads of East and West, as well as in the margins of the Ottoman, the Tsarist, and the Austro-Hungarian Empires.

The author addresses the diversity of Romanian popular culture and folklore – from music and dance to gastronomy, fairy tales, and rituals – as keepers of the spiritual structure of the Balkans. The cultural identity of Romania is revealed through traditions and collective memories, creating a sense of unity within the wider search for reconstruction and national identity of this former communist state.

In fact, resistance to the impositions of globalization is marked by the way local communities preserve and transmit their oral traditions, myths and precepts of common knowledge, whose cultural symbolism, ethics and aesthetics function as educational tools for intercultural competence. Such manifestations of memory as part of identity, both individual and collective, are also a key factor for the continuity, coherence and (re)construction of communities. In this book, narratives of local culture allow to analyze critically the discourses that guide the logic of identity and the practices that move (and are moved by) current and retrospective representations of reality.

 Costin successfully manages to describe such diversity as an ontological dimension, where self and other are no longer hostile opposites but examples of effective intercultural communication. A universe of challenging symbols, employed for regulating and protecting the community, sheds light on the practices and representations that infuse the cultural codes of the Romanian imaginary.”

To learn more about the volume and its author, to read a sample extract from the text, or to purchase the book with your 50% discount you can follow this link. For more information on our reviewer, you can click here.

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Book of the Month - February 2020 31 January 2020

Our Book of the Month for February is the multidisciplinary tour de force Pretty Ugly: Why We Like Some Songs, Faces, Foods, Plays, Pictures, Poems, etc., and Dislike Others by Charles and Daphne Maurer. The study is available to purchase throughout February at a 60% discount when using the code ‘BOMFEB20’ at the checkout on our website.

The book attempts to understand human aesthetic perception in a way far more expansive than any yet before it. Where conventional studies of aesthetics tend to draw their conclusions from a spatio-temporal-cultural perspective, the Maurers take a more broadly scientific approach, expanding the scope of aesthetic study to fields including psychology, physics, anthropology, physiology, philosophy, and even mathematics, in order to deconstruct the phenomenon of aesthetic beauty, pleasure and, in equal measure, revulsion, and what this means for the way we perceive the reality around us.

The book has been roundly praised for its ambitious scope and comprehensive scientific analysis, with the University of Toronto’s Timothy McGee calling it “one of the most enlightening books I have ever read”, while Janet F. Werker of the University of British Columbia described the study as “fascinating” and a “vast intellectual journey”.

Pretty Ugly may well prove to be a new foundational text for aesthetic studies, which until now has existed almost exclusively in the realms of art and philosophy.

Scientific in its scope and methodologies, yet tempered and enhanced by a deep admiration for the arts, this accessible, broadly appealing and jargon-free study is sure to open up new debates into the subject while at the same time delighting and fascinating academics, scientists, and artists in equal measure.

Charles Maurer is a freelance writer who specializes in science and technology. He reads academic literature in many areas, and has professional skills in graphic design and commercial photography.

Daphne Maurer is an experimental psychologist who studies the development of vision. She is Distinguished University Professor in the Department of Psychology, Neuroscience and Behaviour at McMaster University, Canada, and is a Fellow of the Royal Society of Canada.

Their previous book, The World of the Newborn, won the Book Award of the American Psychological Association.

To read an extract of Pretty Ugly or to get your hands on a copy, you can visit its page at our website.

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Meet our Authors: Mamta Mantri 15 January 2020

Dr Mamta Mantri’s research explores the idea of ‘space’ through different media, in both theory and praxis. A resident of Mumbai and a graduate of its University, the focus of Mamta’s work is inevitably drawn to explaining the city and its residents’ positions within it, of identifying its place in art and culture (particularly in theatre and cinema). Her recent publication Bombay Novels: Some Insights in Spatial Criticism takes a slightly different approach, analysing four novels and their visions of the city and exploring Mumbai as both an architectural and a literary space in the process.

Mamta’s articles have featured in prominent Indian journals, including Cinemaya, Muse India, and The Criterion. She has also worked as a research lead for various historical and architectural engagements, including scenographic museums and heritage conservation projects in India. Following her belief that ‘space’ is also a personal and creative expression, she has created engaging living spaces using Indian craft and design sensibilities.

To learn more about Mamta’s experience with us, you can read her testimonial below:

Bombay Novels is my first book and I am very glad that I published it with Cambridge Scholars.

What a fabulous publishing house to work with! CSP made the journey a joyous one in three ways: firstly, the legal and royalty engagements were so smooth (no fees whatsoever! I just had to say yes to everything!); secondly, by bearing a certain cost for proofreading by an independent professional (it was lifesaving as I was going through a financial crisis at that time); and thirdly by positioning the book in some the best libraries in the world.

Cambridge Scholars were equally patient with me in answering all my queries (since it was my first book). They gave me all the time in the world to ensure that I delivered the best book I could. I strongly recommend upcoming authors to connect with CSP.”

As part of the ‘Meet our Authors’ campaign, we are offering our readers a 50% discount on Bombay Novels: Some Insights in Spatial Criticism. To redeem your discount, please enter the promotional code MOAJAN20 during checkout. Please note that this is a time-limited offer that will expire on 15th February 2019.

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Meet our Authors: Beverly J. Whelton and Jane Neuenschwander 15 January 2020

Humanity at the Heart of Practice: A Study of Ethics for Health-Care Students and Practitioners, released in the summer of 2019, was a book which took more than a decade to come to fruition.

Originally the project of Beverly J. Whelton, an Emeritus Professor of Philosophy at Wheeling Jesuit University (USA), the book is centred on ethical decision-making in healthcare and uses the idea of humanity as its organising structure. Rejected by a number of publishers due to its multidisciplinary nature, the lifelong educator Jane Neuenschwander came on board as an editor and co-author and the philosophical heart of the book was supplemented by her pedagogical expertise.

The final product is a volume which unites ethical principles with healthcare practice to identify ‘the good choice’ in a multitude of difficult situations.

Aside from her position at Wheeling Jesuit University, Beverly teaches online at Gonzaga University, USA. She received her MSN and PhD from the Catholic University of America, and lectures nationally and internationally on human life itself as a foundation for practice. She has published articles in journals such as Linacre Quarterly, Nursing Philosophy, and Nursing Science Quarterly, among others, and was Vice Chair of the International Philosophy of Nursing Society from 2005 to 2018. In August 2019 she was presented with the Albert Nelson Marquis Lifetime Achievement Award by Marquis Who’s Who.

After years of teaching in public schools, Jane Neuenschwander moved into the area of curriculum and instruction, working for the Challenger Learning Center at Wheeling, West Virginia. She also worked as a NASA Educator Resource Manager with responsibilities in the area of educational professional development. She earned an MA in Elementary Education from West Virginia University and an EdD in Curriculum, Instruction, and Assessment from Walden University, USA. She currently teaches in the Department of Education at Wheeling Jesuit University, USA.

Here’s what Beverly had to say about her experience of working with us:

Many people at Cambridge Scholars Publishing were instrumental at guiding these novice authors to publication. Over the years, many publishers had been contacted about this manuscript, but the work did not seem to fit.  I was writing a philosophically-based, health-care ethics text with lessons drawn from living examples, stories, and personal experience. It was not purely health science, social science, or medical humanities (physician oriented). However, that all changed when Cambridge Scholars encouraged us with their interest in our work.

My friend, an educator, offered to edit my work for intellectual accessibility, and we submitted our proposal. We rejoiced to receive a note that the proposal was being passed along to the review board. We soon had a contract. Before we signed the contract, we consulted a colleague, an accomplished author and a full professor in the Business Department, Dr Ed Younkins (name used with oral permission). He was thrilled for us to have a contract from the ‘prestigious’ Cambridge Scholars Publishing, a solid ‘class act’ press.

The full manuscript was submitted March 9th, 2019 and was accepted for publication March 29th, with a slight title change. We were asked for our vision of cover art, and the artists did a brilliant job translating our ideas into the perfect image for the cover. Cambridge Scholars had a clear and timely approach for getting the manuscript turned into a published book.

After many years of writing, my life’s work was born June 14, 2019. It took the acquisition of a co-author to make my ideas digestible to undergraduate students and numerous people at Cambridge Scholars to believe in and guide us through the process of publishing this book. We wrote after we saw our first copies, ‘Jane and I would like to thank you for the beautiful book you created from our manuscript…the art and quality of workmanship are stunning.’”

For more information about the text, about the authors, or to read an extract, you can click here. Cambridge Scholars are offering a 50% discount on Humanity at the Heart of Practice until February 15th. Just use the promotional code ‘MOAJAN20’ at the checkout on our website. Please note that this is a time-limited offer that will expire on 15th February 2019.

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Meet our EAB Members: Adamantios Sampson 14 January 2020

Having published 44 books and more than 180 papers during his extensive career, Adamantios Sampson is a worldwide authority on the prehistoric archaeology of the Aegean. He has been a valued member of our Archaeology Editorial Advisory Board since June 2018.

Receiving his PhD from the University of Athens, before completing post-doctoral work at Sheffield University, UK, he has been a Full Professor in the Department of Mediterranean Studies at the Aegean University, Greece, since 1999.

From the beginning of his career, he has embarked on bold research projects in difficult and secluded parts of the Aegean. In 1980, despite food and water shortages on the uninhabited island of Alimnia, Adamantios and the rest of the team discovered significant buildings and findings from the Neolithic after only three weeks.

The excavation of the Cyclops Cave at Youra in the 1990s was another survival experience. For five consecutive years at the end of June, a small fishing boat carried a team of 20 to the uninhabited island, returning in late July to pick them up. Using a sack of flour and yeast, the volunteers made bread in the 17th-century oven of an abandoned monastery. The excavations presented for the first time in the Aegean layers of habitation belonging to the Mesolithic period (9th millennium BC).

Elsewhere in the world, the near inhospitable weather conditions and challenging landscape of Safi, near the Dead Sea in Jordan, couldn’t prevent the discovery of two prehistoric sites: a Neolithic village of 8000BC and a hunter-gatherer settlement dating back to the tenth millennium BC.

In September 2019, Adamantios published with Cambridge Scholars the acclaimed monograph Palaeolithic and Mesolithic Sailors in the Aegean and the Near East. Below, he speaks of his experiences of working with us:

Although I have extensive experience in book publishing, this is the first time a book has been published in a foreign publishing house without the possibility of direct personal contact and consultation. That's why I was wondering if a difficult publication that included many drawings, maps, paintings, and photos could be realised. However, since the beginning of my collaboration with Cambridge Scholars there has been a kind and consistent attitude on the part of the editors.

Understandably, the manuscript contained some problems with the English language and the press were able to contribute financially to its proofreading by an independent professional. The CSP staff assisted in all stages of preparation until the book was printed, and I would be happy to attempt a second collaboration with them in the future.”

To learn more about Palaeolithic and Mesolithic Sailors in the Aegean and the Near East, or to read an extract from it, you can click here. To celebrate the work, we’re offering a 50% discount on it until February 15th. Just use the discount code ‘EAB50’ at checkout when purchasing the book on our website.

To discover more about Adamantios himself, you can also visit the page for our Archaeology Editorial Board and click on his profile.

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Editorial Advisory Board’s ‘Recommended Read’ - January 2020 02 January 2020

Our reviewer for January’s ‘Recommended Read’ is Professor Christina Alexandris, Associate Professor in Computational Linguistics and German Linguistics at the National and Kapodistrian University of Athens in Greece. Kristina has been a member of our Telecommunications Editorial Advisory Board since February 2018.

Her chosen title, News Discourse and Digital Currents: A Corpus-Based Genre Analysis of News Tickers by Antonio Fruttaldo, focuses on an examination of the graphic elements during news broadcasts. 

Cambridge Scholars are offering a 50% discount on Christina’s choice until February 2nd. You can redeem the discount by using the code ‘EABJAN20’ on our website when purchasing the book.

In recent years, journalistic practices have undergone a radical change due to the increasing pressure of new digital media on professional practice. The ever-growing development of new technologies and the ceaseless fluctuation of social practices have challenged some of the traditional genres found in these professional contexts. On this basis, the book investigates the genre of tickers used by BBC World News over a year-long period.

You can read Christina’s review below:

“The book combines corpus linguistics and genre analysis in news discourse with digital currents in media discourse, including graphic elements in TV news broadcasts and the reshaping of media conventions. The extended analysis, corpus collection and description of media discourse is based on corpus linguistics and genre analysis of corpus. Special emphasis is placed on news tickers, with a significant amount of empirical data.

Although standard practices and approaches of corpus analysis are employed, they are also challenged, since the present analysis concerns recent developments and the state-of-the-art in TV news broadcasts. Various features of the state-of-the-art in TV news broadcasts are described in detail, providing a rich variety of examples and data, including texts from popular national and international TV channels and processed output from well-known software.

The analysis is a fresh look on news discourse, combining detailed linguistic approaches with technological factors and examining new and multiple dimensions of TV news broadcasts. It is a remarkable source of analytical empirical data and new insights in media discourse, contributing to its better understanding, evaluation, processing and management.”

To learn more about the volume and its editors, to read a sample extract from the text, or to purchase the book with your 50% discount you can follow this link. For more information on our reviewer, you can click here.

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Book of the Month - January 2020 02 January 2020

To begin 2020, we’ve chosen as Book of the Month a remarkable voyage through illness, doctors, diseases and patients: Dark Tales of Illness, Medicine, and Madness: The King Who Strangled his Psychiatrist by Robert M. Kaplan. You can get the book at a 60% discount throughout January by using the code ‘BOMJAN20’ at the checkout on our website.

Dark Tales shows the extremes of human nature in the complex, dangerous relationships between patients and doctors, public responses to notorious medical quacks, murders, unscrupulous treatments and other crimes in the world of medicine and health. Spanning a wide territory, it is written in the wry story-telling fashion of an insightful forensic psychiatrist with a penchant for exposing missed diagnoses and doctor-patient frailty.

The playwright Ron Elisha praises Kaplan on both the form and content of the book:

“The historical subjects to whom Kaplan turns his juggernaut of a mind are unerringly fascinating, even in the simple detail of their lives and endeavours. Superimposed upon this is an incisive, acerbic, dry, wry wit that lifts the whole above the level of mere erudition, making it so utterly readable.”

Appealing to a wide variety of readers of all ages, the book takes its readers on a thought-provoking journey, from the heights of Mount Everest to the sun-blasted deserts of Central Australia, and from a Bavarian lake to a remote island off the coast of northern Australia, discussing the minds of some of the world’s most bizarre doctors, patients and murderers.

The volume will be of great interest to those with an interest in medicine, health care, psychology, psychology and mental illness-related crimes.

Robert M. Kaplan is a forensic psychiatrist and Clinical Associate Professor at the Graduate School of Medicine of the University of Wollongong, Australia. He has written on murder, crime, genocide, history, medicine and psychiatry. He has often appeared on radio and as a public speaker, and is a regular contributor to magazines and newspapers.

His publications include the books Medical Murder: Disturbing Tales of Doctors Who Kill, The Exceptional Brain and How It Changed the World and The Prophet of Psychiatry: In Search of Reginald Ellery.

You can click here to visit the page on our website where you can find reviews, a sample extract, and a link to purchase the book.

Please note that this is a time-limited offer that will expire on February 2nd 2020.

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75 Years After Auschwitz: Holocaust Education and Remembrance for Global Justice 02 January 2020

2020 marks three quarters of a century since the founding of the United Nations, the end of the Second World War, and the ending of the Holocaust. In acknowledgement of these milestones, the UN has decided to commemorate January 27th – the anniversary of the liberation of Auschwitz – as the International Day of Commemoration in Memory of the Victims of the Holocaust.

In honour of this commemorative day, we are highlighting some of the most significant examples of scholarship relating to the history and legacy of the Holocaust. Cambridge Scholars supports all activism that seeks to eradicate antisemitism and affirm the human rights of all people across the globe.

Throughout January, a 50% discount is available on the below texts. Make sure to use the code ‘MEMORY50’ when checking out on our website. You can click on the titles to learn more about them, or to read an extract.

Holocaust Resistance in Europe and America: New Aspects and Dilemmas

Victoria Khiterer, an Associate Professor of History and the Director of the Conference on the Holocaust and Genocide at Millersville University, USA, brings together in this collection eleven essays that analyse different aspects of resistance to the Holocaust. Resistance took many forms: armed and passive struggle, uprisings in ghettos and concentration camps, partisan and underground movements, the rescue of Jews, spiritual resistance, and preservation of Jewish artefacts and memories. According to Brian Horowitz, the book represents “Holocaust history at its finest.” Victoria Khiterer also co-edited the anthology The Holocaust: Memories and History in 2014.

Global Perspectives on the Holocaust: History, Identity, Legacy

This collection expands coverage of the Holocaust from the traditional focus upon Europe to a worldwide and interdisciplinary perspective. Articles by historians, political scientists, educators, and geographers, as well as scholars in religious studies, international relations, art history, film and literature are included. As its subtitle suggests, the volume has a tripartite structure which analyses collective and individual events, responses, attitudes and memories.

The Holocaust and World War II: In History and In Memory

Bringing together such renowned scholars as Gerhard L. Weinberg and Raffael Scheck, this study focuses on the connection between World War II and the Holocaust as it was lived as well as how it is remembered, commemorated and taught. The essays represent a broad spectrum of disciplines, methodological approaches, and points of view concerning the era, making the book both an important acquisition for libraries and a useful tool for scholars, teachers, researchers and general readers interested in the period.

The Treatment of Hungarian Jewish Health Professionals in the Shadow of the Holocaust

A more focused volume, Dr Julia Bock’s recent work sheds light on the social, medical and historical aspects of Hungarian Jewish doctors’ lives the end of World War I to the end of World War II. It also answers how it was possible for these doctors to treat patients when inmates themselves, and what the reasons were for the unusually high percentage of Jewish youth choosing the medical profession in Hungary. George M. Weisz holds the hope that the text “will prevent the resurfacing of old hatreds” in Hungarian society, going on to say that “[b]oth historically and literarily the book is of a very high quality, fulfilling a very important missing chapter in the history of medicine.”

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